MBA – (Master of Business Administration)
A two year full time MBA program affiliated to Anna University, Coimbatore and approved by AICTE, a government body responsible for proper planning and coordinated development of technical education system throughout the country. SNGIMS integrates a healthy blend of methodologies in imparting holistic nourishment to young managers in the making. Our teaching system is based on Case Study Model where the individual topic is discussed based on the industry cases. This allows the students to connect the topic to real time problems faced by various Industry sectors. Each student is allowed to present individual cases to other students. Curriculum follows a daily regime of 6 hours of class room session including career development exercise and mentoring session.
Specializations offered:
- Marketing
- Finance
- Systems
- Human Resource
| SEMESTER – III | SEMESTER – IV |
| International Business Management | Course Title |
| Strategic Management | Project Work |
| Elective I | |
| Elective II | |
| Elective III | |
| Elective IV | |
| Elective V | |
| Elective VI | |
| Seminar III | |
| Summer Project Report |
SUMMER SEMESTER (6 WEEKS)
SUMMER PROJECT
Project report of the Summer Project is to be submitted by the students within 30 days from the commencement of the 3rd semester. Evaluation report should be sent to the Controller of Examinations by the HOD through the Principal, before the last working day of the 3rd semester.
| MARKETING ELECTIVES | FINANCE ELECTIVES |
| Brand Management | Security Analysis and Portfolio Management |
| Retail Management | Merchant Banking and Financial Services |
| Services Marketing | International Trade Finance |
| Advertising & Sales Promotion | Corporate Finance |
| Consumer Behaviour | Derivatives Management |
| Customer Relationship Management | Strategic Investment and Financing Decisions |
| HUMAN RESOURCE ELECTIVES | SYSTEMS ELECTIVES |
| Managerial Behavior and Effectiveness 3 0 0 3 | Database Management System |
| Entrepreneurship Development | E-Commerce Technology and Management |
| Organizational Theory Design & Development | Enterprise Resources Planning |
| Industrial Relations & Labour Welfare | |
| Labour Legislations | |
| Strategic Human Resource Management & Development | |
| OPERATIONS – ELECTIVES | |
| Supply Chain and Logistics Management | |
| Product Design | |
| Services Operations Management | |
| NOTE : Three electives from any two among the 5 area of specialisation are to be chosen by the Students. | |
